Release date: 03/19/2015

Dittman Incentive Marketing expands their Great Escapes individual incentive travel program, with the new Free Spirit option, which allows recipients to create the perfect getaway by choosing their own combination of travel and event tickets.

Travel is the world’s most popular motivator. Dittman Incentive Marketing has launched a new individual travel incentive program, as part of the Great Escapes® product line, which allows winners the flexibility to build their own travel reward. Individual travel gives winners the freedom to travel with family for needed time off to recharge and focus on their personal lives.

Great Escapes Free Spirit can be used for sales contests, channel programs, customer incentives, or seasonal promotions. There is complete flexibility on the value of the reward with no minimum commitments, a structure that pays only for performance, and the ability to reward from one to thousands of winners. The program includes award-winning promotional materials and in-house customer service at no additional cost.

Program administrators create the contest rules and select the value of the travel awards. Winners are invited to register on the Great Escapes website, where they have complete freedom over their reward. They can spend their earned Free Spirit Credits on a wide rage of travel options including flights, hotels, car rentals, and event tickets.

Brian Carr, Director of Individual Awards says, “Great Escapes Free Spirit will allow incentive program managers to ignite the best efforts of participants by connecting with their personal aspirations for travel. With Free Spirit, the travel reward can be literally anywhere in the world that inspires the individual participant. There’s nothing more engaging than that.”

Great Escapes Free Spirit is offered as a stand-alone program, or as an option within the original Great Escapes program. These existing collections offer six levels of travel experiences ranging from drive-to destinations to week-long luxury cruises and European vacations. The levels can be offered individually, or can be packaged depending on contest rules and structure.