View Post

Improving Employee Retention in a Strong Economy

In a strong economy, it’s important to cultivate a strong workplace culture within your business. Professionals rank their work environment as the most important factor when determining their satisfaction with their job. Pay raises and promotions are ineffectual drivers of employee engagement when compared to culture.

View Post

Sales Incentives – 5 Action Items for an Effective Program

Sales incentive programs must be carefully planned in order to observe a long-term improvement in productivity. Although many programs guarantee a return on investment, companies who adopt poorly designed programs risk wasting money and losing the interest of their employees. Here are five key items for consideration when designing a sales incentive program.

View Post

How to Harness the Halo Effect

Communication, non-cash rewards like meaningful gifts, and the celebration of accomplishments is key to harnessing the halo effect and establishing a better work environment.

View Post

Becoming the Brand of Choice. Increasing Consumer Loyalty Through Rewards.

View as PDF Attention-grabbing signs at retailers announce, “Cash Back!” for customer purchases. In any economy, consumers are looking for better prices and the promise of cash would seem to be a likely driver of purchasing behavior. Unfortunately, however, a tremendous opportunity is lost for the retailer. While such tactics may produce temporary bursts of purchases, they do not develop …

Beyond the Reward

When it comes right down to it, the actual experience of getting a reward is just as important as the reward itself.