Distributor loyalty is a niche of its own. We’ve worked our way through many of the supply chain challenges of 2022 and the early part of 2023 – and our customers are now able to be a bit more selective again with what they buy, and where. Enter loyalty programs, to ensure distributors keep themselves central to the purchase cycle. …
Susan Adams: Key Insights in IRR Market Report 2024
Susan Adams, Vice President, Engagement Strategy at Next Level Performance, provided key insights into the IRR Market Report 2024 published by the Rewards Recognition Network. In full, the article compiles the insights of executives from 14 companies about the incentives, rewards, and recognition market in 2024. Susan spoke on growth in the industry in a dispersed workforce, in times of …
Is your program ready for today’s challenges?
Thoughts on the IRF 2024 Trends Report The last few years have certainly been a time of rapid change from the pandemic to the prevalence of remote work, from inflation to industry-specific layoffs at a time of overall low unemployment. It’s enough to make your head spin! And it’s certainly enough to merit taking a fresh a look at your …
Designing next-gen customer loyalty
Gaining loyalty is a task harder than it once was—but customer loyalty programs can bridge the gap between manufacturers and their end customers. Interactions are the requirement of the day, replacing the simple “Do This / Get That” model of bygone years. We’ve established a comprehensive model for adoption and engagement that transcends rebates and account credit. This six-point plan …
Halfway to the Holidays: Stand out with your rewards strategy
While the season of giving is an important time of the year to recognize your customer and employee relationships—there are many more opportunities year-round to take advantage of. A great reward strategy should do more than just simply “gift”—it should also help you stand out. According to Forbes, since the pandemic, over 80% of corporate gift-givers said gifts have improved …
Transcend transactions. Inspire interactions.
Many of the typical sales rep, partner, or customer reward programs go through the same motions—do this, get that. Send us your email, we’ll send you a gift card. Sell a widget, get a trinket. Your transactions pile up faster than aspen leaves in November, but you might not achieve desired loyalty or sales goals with transactions alone. While it’s …
Updating your incentive travel budget
The trend is undeniable: Demand for travel is incredibly strong. Despite rumblings of recessions and industry-specific layoffs, travel bookings have been running above pre-COVID levels and incentive travel programs are booking well into 2025 and beyond. While many companies try to keep the cost of their incentive travel program flat year over year, steady inflation will gradually eat into the …
Incentivize Learning, Realize Sales Growth
According to the April, 2023 Academic Research in Action report by the Incentive Research Foundation (IRF), US organizations invest more in sales training than they do for any other employee group. The report states that annual investments average over $2,000 per salesperson1, amounting to more than $100 billion each year2. There’s good reason – training can help to align sales …
Customer Appreciation Day is coming up fast. Do you have an appreciation strategy?
According to Gallup, companies that provide an emotional connection with customers outperform the sales growth of their competitors by 85%. Not only can a customer-centric recognition strategy recognize and retain clients that keep your business going—they also have the power to create strong brand advocates to grow your business and meet goals. Easily automate customer recognition with a referral rewards program, …
Recognition & Incentives: What You Need to Know for 2023
No doubt about it, 2022 was a tumultuous year for businesses everywhere. Many companies strategically increased investment in recognition and incentive programs to stabilize their workforces, and to re-connect after long months of COVID separation from colleagues and clients. It wasn’t always easy, though, as market forces and a re-starting economy created challenges never encountered before – Awards? Stuck on …
Budgeting for Sales Incentives
We’re in the thick of budgeting for the coming year, and quite often we’re asked by clients, “how much should I allocate for incentives this year?” That’s always a difficult question to answer, because the sweet spot in spend for your situation is, well, situational. We look at it like this: if you design your incentive right, it not only …
Travel Partners of the Year 2022 named for exceptional service by Next Level Performance
New Brunswick, NJ, October 18, 2022—Next Level Performance is excited to recognize our dedicated partners during the 2022 Travel Partners of the Year Awards—our first since the COVID pandemic. Next Level awards best travel partners of 2022 in the following categories: DMC Partner of the Year: IMSHotel Partner of the Year: Bellagio Our committed partners at IMS have been named …