View Post

Budgeting for Sales Incentives

We’re in the thick of budgeting for the coming year, and quite often we’re asked by clients, “how much should I allocate for incentives this year?” That’s always a difficult question to answer, because the sweet spot in spend for your situation is, well, situational. We look at it like this: if you design your incentive right, it not only …

View Post

Incentive Research Foundation Names Susan Adams Chair Elect in 2023

[New Brunswick, NJ] (October 25, 2022) – Next Level Performance, an industry leader in group travel, meetings and events, is pleased to announce that Susan Adams has been named Chair Elect of the Incentive Research Foundation’s (IRF) Executive Committee for 2023. Susan is the current Vice President of Engagement Strategies & Corporate Services at Next Level Performance. She is an accomplished industry veteran, …

View Post

Reward Preferences: Which Rewards Really Motivate?

To succeed, an incentive program must capture the attention of participants and inspire them to do great things. Rewards are key to earning mindshare and achieving results.  I serve on the Research Committee of the Incentive Research Foundation (IRF) and we recently completed the Rewards Preferences: Making a Lasting Impact on Incentive Program Participants study to understand which rewards really …

View Post

Incentive Travel: Get Ready for a Comeback

COVID-19 vaccines are in distribution. Hotels and airlines are operating with new health and safety protocols. Destinations are opening their doors with clear guidelines. And if the gorgeous hotels and resorts filling my social media feed are any indication, there’s a great deal of pent up demand to get back on the road, or on the beach. Get ready for a comeback! Incentive travel is ramping up.

View Post

5 Things You Should Know About Incentive Budgets Now

In a turbulent year, forecasting for recognition and incentive programs can seem challenging. The Incentive Research Foundation (IRF) has just released the Industry Outlook for 2021: Merchandise & Gift Cards study, capturing the changes of 2020 and forecasting for 2021. The outlook is indeed positive – strong financial performance in 2021 is expected by the majority of corporate program owners.

View Post

Women Fighting Hunger

These moments from the 4th Annual Women Fighting Hunger Luncheon on March 6, 2020 to benefit the The Community Food Bank of New Jersey remind us that it is vital to serve not only our clients, but also our community. At Next Level Performance, our ongoing annual commitment to community service initiatives gives our team a chance to share our …