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9 tips to strengthen distributor loyalty

Distributor loyalty is a niche of its own. We’ve worked our way through many of the supply chain challenges of 2022 and the early part of 2023 – and our customers are now able to be a bit more selective again with what they buy, and where. Enter loyalty programs, to ensure distributors keep themselves central to the purchase cycle. …

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Purpose and the Workplace—how NXL gets it right

As you can imagine, with my role in Engagement Strategy here at Next Level, and as Chair of the Board of Trustees of the Incentive Research Foundation (IRF), I spend a lot of time thinking, reading, and talking about how organizations can make deeper connections with their employees, customers, and channel partners. After all, this engagement is proven to drive …

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9 ways to celebrate your employees year-round

The workforce is always evolving—and your recognition and retention efforts should evolve with it. In the past three years, not only did we navigate a global pandemic that made a hybrid work environment the norm, but we welcomed a younger generation of employees into the mix of Baby Boomers and Generation Xers that previously dominated the workforce. According to the …

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Susan Adams: Key Insights in IRR Market Report 2024

Susan Adams, Vice President, Engagement Strategy at Next Level Performance, provided key insights into the IRR Market Report 2024 published by the Rewards Recognition Network. In full, the article compiles the insights of executives from 14 companies about the incentives, rewards, and recognition market in 2024. Susan spoke on growth in the industry in a dispersed workforce, in times of …

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Is your program ready for today’s challenges?

Thoughts on the IRF 2024 Trends Report The last few years have certainly been a time of rapid change from the pandemic to the prevalence of remote work, from inflation to industry-specific layoffs at a time of overall low unemployment. It’s enough to make your head spin! And it’s certainly enough to merit taking a fresh a look at your …

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Incentive Research Foundation Names NXL’s Susan Adams Chair in 2024

Next Level Performance, an industry leader in group travel, meetings and events, is pleased to announce that Susan Adams has been elected Chair of 2024 Board of Trustees of the Incentive Research Foundation (IRF). Susan will serve among other visionary leaders to advance the incentives industry and drive results. Currently the Vice President of Engagement Strategy & Corporate Services at Next Level …

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Next Level Performance Announces 2023 Travel Partners of the Year

[New Brunswick, NJ] (October 19, 2023) – Next Level Performance is excited to recognize our dedicated partners during the 2023 Travel Partners of the Year Awards.   Next Level awards best travel partners of 2023 in the following categories:  Pacific Destination Services: DMC Partner of the Year Fairmont Banff Springs: Hotel Partner of the Year  Pacific Destination Services   Our committed partners at …

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Reward Preferences: Which Rewards Really Motivate?

To succeed, an incentive program must capture the attention of participants and inspire them to do great things. Rewards are key to earning mindshare and achieving results.  I serve on the Research Committee of the Incentive Research Foundation (IRF) and we recently completed the Rewards Preferences: Making a Lasting Impact on Incentive Program Participants study to understand which rewards really …

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Incentive Travel: Get Ready for a Comeback

COVID-19 vaccines are in distribution. Hotels and airlines are operating with new health and safety protocols. Destinations are opening their doors with clear guidelines. And if the gorgeous hotels and resorts filling my social media feed are any indication, there’s a great deal of pent up demand to get back on the road, or on the beach. Get ready for a comeback! Incentive travel is ramping up.

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5 Things You Should Know About Incentive Budgets Now

In a turbulent year, forecasting for recognition and incentive programs can seem challenging. The Incentive Research Foundation (IRF) has just released the Industry Outlook for 2021: Merchandise & Gift Cards study, capturing the changes of 2020 and forecasting for 2021. The outlook is indeed positive – strong financial performance in 2021 is expected by the majority of corporate program owners.