Distributor loyalty is a niche of its own. We’ve worked our way through many of the supply chain challenges of 2022 and the early part of 2023 – and our customers are now able to be a bit more selective again with what they buy, and where. Enter loyalty programs, to ensure distributors keep themselves central to the purchase cycle. …
Designing next-gen customer loyalty
Gaining loyalty is a task harder than it once was—but customer loyalty programs can bridge the gap between manufacturers and their end customers. Interactions are the requirement of the day, replacing the simple “Do This / Get That” model of bygone years. We’ve established a comprehensive model for adoption and engagement that transcends rebates and account credit. This six-point plan …
Halfway to the Holidays: Stand out with your rewards strategy
While the season of giving is an important time of the year to recognize your customer and employee relationships—there are many more opportunities year-round to take advantage of. A great reward strategy should do more than just simply “gift”—it should also help you stand out. According to Forbes, since the pandemic, over 80% of corporate gift-givers said gifts have improved …
Transcend transactions. Inspire interactions.
Many of the typical sales rep, partner, or customer reward programs go through the same motions—do this, get that. Send us your email, we’ll send you a gift card. Sell a widget, get a trinket. Your transactions pile up faster than aspen leaves in November, but you might not achieve desired loyalty or sales goals with transactions alone. While it’s …
Customer Appreciation Day is coming up fast. Do you have an appreciation strategy?
According to Gallup, companies that provide an emotional connection with customers outperform the sales growth of their competitors by 85%. Not only can a customer-centric recognition strategy recognize and retain clients that keep your business going—they also have the power to create strong brand advocates to grow your business and meet goals. Easily automate customer recognition with a referral rewards program, …
A Case For Incentives
As You’re Budgeting for ’23, Plan for Incentives Incentives, rewards, and loyalty programs can have a remarkable impact on the success of your business. As we enter Q4 and the planning season or 2023, we’ve outlined some of the key benefits of budgeting for performance-based incentive programs. Focus on sales performance Incentive programs allow you to quickly focus the behavior …
Postponed or Canceled Travel Program? Here’s What You Can Do Right Now.
Postponed or canceled travel program? You still have to reward your top performers or best customers. Here’s what you can do right now.
Beat the Competition: Top Performing Manufacturer Incentives
New research sheds light on Top Performing Manufacturer Incentives. Here are four things you should know.
Three Channel Sales Incentive Ideas, One Turnkey Solution You Can Deploy Today
Customers and channel partners are more important than ever. When you need a solution fast, we’ve got three channel sales incentive ideas you can deploy today and one turnkey solution to make it happen.
How One Shopper Builds Instacart Customer Loyalty
One Instacart shopper’s gesture of customer appreciation gave me a reason for customer loyalty. It reminded me how much I appreciate the work the shoppers are doing.
5 Ways to Keep Your Loyalty and Sales Incentive Programs Relevant
To be effective, loyalty and sales incentive programs must be relevant to both the intended audience and to the organization. Here are 5 things you should be thinking about.
Key Components for Incentive Travel
Is your incentive trip exciting enough to motivate participants year after year? There are several elements that are needed to create an enticing and rewarding trip that winners will always remember.
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